Ferro Projects – Breaking Into Tier 1 Construction and Accelerating Growth 5x
How Ferro Projects transformed from a “good connections, odd jobs” operator into a major player with Tier 1 builder contracts and landmark infrastructure wins
About the business
Ferro Projects, led by Finn Schultz and Jeremy Schoushkoff, are specialist installers of Speedpanel, fire doors, and passive fire systems across Victoria. Their mix of meticulous project delivery, safety compliance, and technical proficiency sets them apart for projects big and small—including landmark infrastructure like the West Gate Tunnel.
Before working with Candour Strategy, Ferro Projects relied on word of mouth and occasional referrals from Speedpanel suppliers. They wanted a seat at the table with top-tier construction firms and larger infrastructure clients—but their systems, sales approach, and team clarity weren’t ready for that next level.
Challenges
- Winning mostly small, one-off jobs through platforms and connections—not breaking into the larger, ongoing project market they aspired to
- No formal sales process or clear marketing pitch to target Tier 1 builders and state infrastructure projects
- Blurred roles between Finn and Jeremy meant missed opportunities and internal friction
- No fire door division—missing out on major market and revenue streams
- Sub-optimal supplier deals and patchy compliance/confidence around government tender requirements
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Judd & Oscar helped us understand our costs and create systems and sales processes to win the right contracts while maintaining the right margins. They've been transformational for our business growth
The Solution
Candour Strategy built and executed a sharp growth plan, setting revenue, project, and partnership targets with milestone tracking, and working closely with Finn and Jeremy to define roles, remove bottlenecks, and scale smart. They upgraded Ferro Projects’ sales and tendering approach to win Tier 1 meetings, launched a new fire door arm with full compliance systems and supplier deals, and stayed on call with timely advice to confidently secure state infrastructure contracts.
5x
Revenue is up 5x in under two years, powered by major project wins and new, recurring commercial relationships
Tier 1
Ferro Projects secured a contract on the West Gate Tunnel infrastructure project, cementing their reputation with Tier 1 builders
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Fire door installation is now a significant, profitable new division
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Finn and Jeremy have clarity, confidence, and a defined growth roadmap—no more missed opportunities
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Judd & Oscar helped us understand our costs and create systems and sales processes to win the right contracts while maintaining the right margins. They've been transformational for our business growth
What this means for you
With the right targets, systems, and positioning, niche trade businesses can leap from “just getting by” to partnering on landmark projects. Investment in your brand, team clarity, and compliance doesn’t just win bigger jobs—it can change your entire business trajectory.