Case Studies
Ben / Landscaping / Geelong
Ben started his business during COVID in general maintenance and landscaping. Over time Ben started specialising in landscape construction and while Ben was winning plenty of work (booked out for more than a year!), he was working 60 hour weeks, buried in admin work and wasn’t earning what he knew he could.
We worked with Ben and
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- Helped him define his target market
- Created improved systems and processes to streamline admin tasks
- Improved the way work was quoted to improve margins
- Worked with his supply chain to gain better commercial terms.
Ben now earns more, works less and has a clear strategy of where the business is targeted.
Steph / Gym / Melbourne
Steph had been running her gym for 3 years, was working mornings and nights most days and was starting to burn out.
While she was busy, the business was making less than $100k profit and Steph didnt know how to scale the business to reach the next level. We worked with Steph and
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- Created new service offerings that significantly increased revenue
- Created strong sales and marketing plans
- Hired new team members with defined responsibilities
Within 9 months, she had improved the profit by 40% and had regained work life balance.
Mark / Cabinet Maker / Melbourne
Mark ran a successful cabinet-making business with a clear niche in renovations and strong referrals, but working six days a week to keep up with demand had him feeling burnt out. He wanted to regain some work-life balance while building a business that could scale and eventually become something he could pass on to future generations.
Here’s how we helped Mark:
- Reworked his quoting process to ensure he was covering all costs and increasing his margins.
- Improved his sales process to speed up the time between quotes and acceptance, while also boosting profits.
- Reviewed his supplier relationships, making sure he was getting top-notch service, better payment terms, and the best rates.
- Enhanced his online presence to attract the right clients and represent his brand in the best light.
Since then, Mark’s profits have jumped by 60%, his conversion rate remains strong, and he’s found balance in his life, wrapping up early enough to spend time with his three kids. He’s excited for the future and is planning to hire his first apprentice next year.
Mark said “Being a small business I’m very conscious how I spend money and was slightly hesitant when looking at business coaching. Both Oscar and Judd made me feel really comfortable and confident to move forward with them, and within 3 weeks of starting with them I have legitimately tripled my investment with income from the advice and ongoing support from these 2 guys. Couldn’t recommend them higher and starting with them is the best choice I’ve made for my business so far !”
Georgia / Digital Web Agency / Sydney
Georgia had a booming web agency – $2M+ in revenue, 12 staff and had achieve some fantastic client outcomes.
The goal for Georgia was to create a 3 year Strategy for the business and also implement more systems to enable the business to become less dependant on her.
Over 9 months, we supported
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- Creation of a 3 year strategy including vision, mission and values of the business
- Redefined the roles of the business – including the implementation of a General Manager
- Supported in creating more efficient processes to drive profitability.
Georgia now focuses implementing the strategic priorities while letting her team manage the day to day work.
Mitch / Plumber / Queensland
Mitch had a strong plumbing business – employing 4 team members that had grown steadily over the past 8 years. His profit had plateaued but he was working harder than he had every worked – on the tools during the day and on the laptop every night completing quotes and invoices.
We worked with Mitch to
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- Streamline operations & create people development plans – allowing him to get off the tools 2 days a week
- Review and improve cost management – finding easy ways to save money
- Created strong sales and marketing plans – to ensure he was winning the best work
Mitch transformed his work life balance and has seen profits grow 54% in the last 12 months.
Van / Fitness / Sydney
Van runs a group of fitness businesses in Sydney. One location was thriving, another was nearing its breakeven point, and he was eager to open a third. With a unique offering, Van needed help streamlining his operations, boosting profitability, and preparing to scale.
Here’s how we worked with Van:
- Systemized key areas of his business—sales, operations, and retention—to create consistency across all sites and set the foundation for scalable growth.
- Enhanced his sales process by spotting opportunities to increase memberships and leading an on-site training session for his team.
As a result, Van has grown his membership revenue and profits by 22% and is now confidently ready to open his third location.
Van said “As a small business owner, you need to be really careful with who you trust to represent your brand and where you choose to invest your money for support.
Candour Strategy have been the perfect strategic partner for me and my business in this regard.
With a wealth of knowledge and experience, paired with excellent interpersonal relationship and communication skills, Candour Strategy have helped me move my business forward and continue to help me realise our full potential.
Highly recommend!”